Portfolio

Goal 

Design the logo and branding colors for a new Half Marathon road race sponsored by the Mortgage Network. 

Role 

I worked on all phases on this project from client meetings, branding exploration and design, to branding presentation and providing files for print. 

The client wanted to use the same logo colors and a similar font as the Mortgage Network logo but still maintain a look that gives a sporty Lowcountry vibe. I added a shoe print silhouette that contained a palm tree to give the logo a Lowcountry vibe since the area is known for it’s palm trees.