Portfolio

Highcountry Olive Oil

Goal:
To design an online olive oil and balsamic vinegar store that is easy to navigate products and make purchases. The client also emphasized that they wanted their product flavors  to be easily identified at a quick glance. 

Role: I worked on all phases on this project from client meetings, site mapping, and designing mockups to implementation and deployment. 

Palette & Design: I redesigned the website with a strong focus on information architecture, ensuring that products are searchable and easy to find. Since every flavor of olive oil and balsamic vinegar uses the same bottle, I created new product images that feature visuals representing each product's flavor.